Online advertising, How much?

Have you ever wondered how much companies pay to advertise in search engines?

There is a simple way to find out. Overture allows companies to display adverts in Yahoo.co.uk and MSN.co.uk, the 2nd and 3rd largest search engines. They offer a tool so advertisers can see how much a company is paying each time an advert is clicked. The tool is called the Overture Bid Tool. Enter a search term related to your website and see what advertisers are paying.

Overture Bid Tool

Use this tool to help plan your budget for online advertising.

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